Published on January 25th, 2012no comments

Price-conscious consumers do more online research, download coupons and compare prices in-store via smartphones Despite some bright spots on the economic horizon, shopping remains more of a battle than a ...
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Published on January 24th, 2012no comments

Marketing efforts spreading beyond Facebook, Twitter and LinkedIn Social media sites beyond Facebook, Twitter and LinkedIn are seeing significant boosts in usage, both in the US and elsewhere in the ...
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Published on January 20th, 2012no comments

Five days before a critical vote, US senators are abandoning an anti-piracy bill after an outpouring of online opposition to tinkering with internet freedoms. Senate Democratic leaders still plan to ...
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Published on January 19th, 2012no comments

In case you missed all the news on the proposed bill to Stop On Line Piracy, or SOPA as it has become known, is a bill that was introduced into ...
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Published on January 17th, 2012no comments

The number of internet users in China has surged past 500 million as millions of new web surfers go online using mobile phones and tablet computers, an industry group reports. ...
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Published on January 17th, 2012no comments

Consumers occasionally post about brands on Facebook and Twitter, but offline and non-social online methods keep them informed While most marketers leverage Facebook and Twitter to communicate with customers, not ...
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Published on December 9th, 2011no comments

B2B Marketers Struggle With Compelling Content 41% of B2B marketers say that producing the kind of content that engages prospects and customers is their biggest content marketing challenge, representing ...
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Published on December 9th, 2011no comments

Mobile Marketers Most Interested in Apps, Barcodes Mobile apps (43%) and mobile barcodes (41%) rank highest as mobile marketing strategies companies would be interested in deploying in the next 12 ...
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Published on December 7th, 2011no comments

Facebook has officially started rolling out its new Timeline feature that will enable users to show off the most important moments of their lives on their profile page. The new ...
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Published on November 29th, 2011no comments

More than a quarter of Australian employers use social networking sites such as Twitter and Facebook before hiring staff, according to new research. Telstra’s Cyber-Safety survey found that almost half ...
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