Posts Tagged ‘Media’

Google+ Making Strides Online

Written on February 13th, 2012 by Mike Andrewno shouts
Tweet The popularity of Google+ has showed dramatic growth recently, according to February 2012 analysis from Compete, which tracked the the landing page for the main feature of the social […]

Facebook Usage Beats TV During Work Hours

Written on October 27th, 2011 by Mike Andrewno shouts
Tweet Boomers still prefer TV during workday Facebook is gradually attaining parity with TV as a mass medium. During working hours, the social network has already beaten the boob tube […]

7 in 10 Social Marketers Plan Increased SEO

Written on April 12th, 2011 by Mike Andrewno shouts
Tweet Seven in 10 (71%) marketers who use social media plan to increase their use of search engine optimization (SEO) in the near future, according to the “2011 Social Media […]

Does Social Media Marketing Make Sense for the Smallest Businesses?

Written on November 23rd, 2010 by Mike Andrewno shouts
Tweet eMarketer estimates that 127 million people in the US, or 57.5% of internet users, will use social networks at least monthly this year. Facebook alone has over half a […]

Traditional Media Users Skew Older

Written on November 4th, 2010 by Mike Andrewno shouts
Tweet Consumers of traditional media sources such as print and TV tend to be older than online media consumers, according to results of a new 24/7 Wall St./Harris Poll conducted […]

Social Media Increases Small-Business Exposure

Written on November 1st, 2010 by Mike Andrewno shouts
Tweet According to the American Express OPEN fall 2010 “Small Business Monitor,” small-business owners have dramatically upped their usage of social media for marketing in the past year. While just […]

Social Media Doesn’t Make Users Less Social

Written on October 29th, 2010 by Mike Andrewno shouts
Tweet Social media is not making users less social, despite popular contrary opinion, according to a new white paper from ExactTarget and CoTweet. Increased SocNet Use Leads to Increased Face-to-Face […]

Digital Migration Hurts Traditional Media Revenues More than Expected

Written on July 8th, 2010 by Mike Andrewno shouts
Tweet The ongoing migration to digital media is damaging traditional media categories more than expected, according to a new white paper from PriceWaterhouseCoopers. Digital Migration Slams Publishing, Radio The annual […]

Spanish-Language Radio Gets World Cup Fever

Written on July 5th, 2010 by Mike Andrewno shouts
Tweet The World Cup has been a ratings boon for Spanish-language radio. In Los Angeles, the country’s largest Hispanic market, 17.2% of Hispanic men in the 18-49 demo tuned in […]

How Consumers Interact with Brands on Social Networks

Written on June 9th, 2010 by Mike Andrewno shouts
Tweet Consumers do want relationships The social networking audience in the US has reached critical mass. eMarketer estimates that 57.5% of all US Internet users, or 127 million people, will […]
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