Posts Tagged ‘mobile’
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Mobile vs. Social: The Status of Marketing Integration
Email has best integration with mobile and social tactics Integration has been a buzzword for social media marketers for a while now. As efforts—and budgets—in social media evolve from ...
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Filed under News, Research, social media
Mobile App Development Grows Sharply
The number of mobile applications developed by advertisers/marketers in 2010 increased significantly year-over-year, according to a new report from Millennial Media. When asked the number of mobile applications they developed ...
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In Mobile Content World, Men Lead in Spending
The model of the young male early adopter seems to have fallen by the wayside with the rise of digital phenomena like social media, but according to research from Adobe ...
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Netbook Shoppers Consider Other Mobile Devices
Consumers researching online data about netbook computers for possible purchase are also considering other devices, according to analysis from Compete. Aspire One Shoppers Research Handsets, Other Netbooks Analyzing online research ...
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Filed under News, Research
Mobile Users Prefer Browsers over Apps
Although about a third of US mobile phone subscribers used a downloaded application in August, according to comScore, and app downloads have shown impressive growth, many mobile device users appear ...
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Mobile Behaviour Varies Globally
US mobile users do the most social networking, European mobile users text the most, and Japanese mobile users are the most connected, according to new comScore MobiLens data. US Leads ...
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Filed under News, Research, social media
The Influence of Mobile on Social Marketing’s Future
Mobile platforms and location-based networks could take social marketing to the next level As the increase in smart device ownership helps put the mobile web in the pocket of more ...
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Filed under News, Research, social media
Mobile Users Ready for Location-Based Text Marketing
Mobile marketing is not just for smartphones Though smartphone shipments are rising and expected to surpass shipments of feature phones in 2011, according to Morgan Stanley, feature phones are still ...
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Filed under News, Research
Two-Thirds of Kids and Teens Now Mobile
Always-on from increasingly young ages For years, companies have watched the mobile youth population develop and grow, but aside from text messaging there have not been many clear-cut marketing opportunities ...
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Filed under News, Research
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