Posts Tagged ‘mobile’

Mobile Shopping Doubles in 2010

Written on June 4th, 2010 by Mike Andrewno shouts
Shopping, yes. Buying? Maybe Mobile commerce has been slow to catch on. According to Multichannel Merchant, four in five multichannel retailers have no m-commerce presence. But while consumer usage of ...

Social Networking Ranks as Fastest-Growing Mobile Content Category

Written on June 4th, 2010 by Mike Andrewno shouts
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the fastest-growing mobile application and browser content categories based on data from its MobiLens ...

Location-Based Content Draws Mobile Users

Written on May 19th, 2010 by Mike Andrewno shouts
Research from Wi-Fi provider and mobile ad server JiWire buttresses reports on the effectiveness of mobile advertising, especially in apps and location-based services. The company found that most users of ...

Low Ad Recall but High Response for Location-Based Services

Written on May 7th, 2010 by Mike Andrewno shouts
Mobile location-based services provide a variety of functions, including maps, navigation, friend finders and store locators. According to a study from Luth Research and the Mobile Marketing Association (MMA), more ...
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