Posts Tagged ‘mobile’
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Filed under Research, social media
Social Networking Ranks as Fastest-Growing Mobile Content Category
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the fastest-growing mobile application and browser content categories based on data from its MobiLens ...
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Filed under Research, social media
Location-Based Content Draws Mobile Users
Research from Wi-Fi provider and mobile ad server JiWire buttresses reports on the effectiveness of mobile advertising, especially in apps and location-based services. The company found that most users of ...
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Filed under News, social media
Low Ad Recall but High Response for Location-Based Services
Mobile location-based services provide a variety of functions, including maps, navigation, friend finders and store locators. According to a study from Luth Research and the Mobile Marketing Association (MMA), more ...
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Filed under Research, social media
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